We’re a full week into 2013 which means you’re back at work hitting it hard trying to make the magic of the new year happen. Hopefully, you’ve come up with a business plan and have mapped it all out. But did you know, most business owners fail to focus on the marketing components- specifically social marketing? Now’s the time to start.
By now I’m sure you have a business Facebook page and have been tweeting with regularity (if not, now’s the time to start). You’ve probably also dabbled a little on Linked In and played on Pinterest (which is an excellent tool to drive blog traffic BTW). And if you’re savvy you’ve discovered that Google+ has incredible search potential that can drive traffic to your site. But, have you come up with a strategy on how to use them to engage your current customers and find some new ones?
Here are some handy tips to get you started:
Whatever you do, don’t wait to get started. Many of your competitors have figured out that they can generate business and buzz online. The more you drag your feet, the more market share they acquire.
Deb Clem-Buckert is a local blogger and owner of a soon-to-be named conversation marketing firm. You can read her every week at www.debcb.com.